Our "MYMARINI Forest" project was officially completed in April of 2024, and we are very proud of it. A sign has now been placed in the forest to inform visitors about the renaturation project and our commitment to it. As a company, we take responsibility and are actively involved in protecting water resources and a livable environment. In 2024, we've already been able to offset the freshwater consumption for 96% of our products.

All forest species have important properties for the ecological cycles of nature. However, mixed forests, which have a variety of different tree species, are more resistant to storms and pests than mono-forests. In addition, their more diverse structures provide varied habitats and increase biodiversity.

Mixed deciduous and coniferous forests also favor increased groundwater formation. Groundwater formation occurs mainly in the fall and winter, when precipitation is higher. Since deciduous trees carry their leaves only half of the year, more precipitation can reach the ground overall. In addition, deciduous trees form deeper roots than conifers. This creates cavities in which water can collect.

Under conifers, on the other hand, dense grass and moss soak up rainwater, causing it to evaporate instead of percolating. In contrast, the soil in mixed forests with a large number of deciduous trees is more permeable. At the same time, a thinner forest canopy allows larger amounts of precipitation to pass through. In this way, larger amounts of water enter the forest floor and become clean groundwater.

Every compensation effort starts with a solid understanding of the data. Determining the water footprint is a complex task. Our product footprint data includes "direct water withdrawal," which is the total amount of water taken from natural sources, whether it’s returned to the system or not. Water consumption, however, is the water that's permanently removed, like through evaporation or being part of our products, representing a net loss of resources.

Since 2021, we have offset the water consumption of around 96% of our swimwear collections. Our goal is to achieve complete groundwater neutrality for all MYMARINI collections, i.e. to minimise and offset water consumption. The biggest challenge at the moment is the lack of comprehensive data, but we are continuing to research solutions and remain committed to our goal.