Fleur | MYMARINI

Model in a navy MYMARINI swimsuit holding a pink fringed parasol against clear blue sky

MYMARINI campaign close-up of a model holding a parasol with a pink daisy tassel trim under blue sky

FLEUR: Creativity meets new perspectives

The FLEUR Collection is inspired by the diversity and expressive beauty of flowers. For this campaign, we combined natural forms with new creative possibilities to create a visual world that exists between reality and imagination. Discover the collection, our AI statement, and an interview with AI visualist Laura Dunkelmann about creativity, femininity, and the evolving nature of creative work.

Discover the collection

Model in a pink and lilac MYMARINI triangle bikini holding a flower-trimmed parasol against a sunlit sky

Single pink cosmos flower resting on natural linen fabric in warm light

Model in a black MYMARINI swimsuit beneath a pink parasol with macrame fringe casting dappled shadow

Model seen from behind in a pink floral MYMARINI swimsuit with tie back in a cosmos field at sunset

Expressive. For many summers.

The FLEUR Collection reflects the diversity of flowers — in colors that feel like a long summer day, and fits that work with the body. Each piece is made from high-quality materials and designed to last beyond a single season.

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Model in a black MYMARINI bikini standing in a sunlit field of pink and white cosmos flowers

“Working with AI revealed an exciting new range of creative possibilities. At the same time, it reminded us that it is people who develop ideas, make creative choices and bring character to a visual world. FLEUR is the result of this connection between technology and the creative collaboration of Laura and me”

Mareen Albright, Founder of MYMARINI

Model in a black MYMARINI swimsuit standing in a cosmos flower field at golden hour

Close-up of a model's face with a pink cosmos flower covering one eye in sunlight

Model in a lilac textured MYMARINI bikini with ruched top before large white paper flowers

MYMARINI & AI

Every image in this campaign was developed with the help of artificial intelligence, in collaboration with AI visualist Laura Dunkelmann. Our goal: to explore new creative possibilities while preserving the MYMARINI look. In our interview Laura talks about creativity, femininity, and what happens when human intuition meets new technology. Read how we as a brand approach AI in our statement.

Read our statement

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