A CAMPAIGN BY MYMARINI

At MYMARINI, we are aware of our responsibility as a textile company. Water is part of our DNA: through the choice of our production partners and fibers, we make sure to conserve as much water as possible. And we also dedicate a lot of attention to the subject of water aside from our production. Our goal is to raise awareness for the value of this natural resource and therefore do our part to protect the environment.

We have made it part of our mission to become completely water-neutral. By doing this, we want to make even more of a contribution to protecting the oceans we love and the marine life in them.

WHY IT IS IMPORTANT

Water is essential to our planet: around two thirds of the earth’s surface are covered by oceans. The adult human body is made up of 70 percent water. Without water, there would be no agriculture, no industry – and no life.

We were looking for a project with which we could contribute to the implementation of the United Nations Sustainable Development Goals (SDG) 6 – access to clean water, and SDG 10 – reduced inequality. Since summer 2020, we’ve been supporting the non-profit organization GoBanyo.

Your water footprint

Water is essential to our planet: around two thirds of the earth’s surface are covered by oceans. The adult human body is made up of 70 percent water. Without water, there would be no agriculture, no industry – and no life.

What a lot of people do not know is that our individual footprint includes a lot more than just the water we use to wash our dishes, take a shower and make tea. Our indirect water consumption, caused by the production of our clothing, for example, is enormous: from water-intensive cotton cultivation in regions with very low rainfall, to the finishing of the fibers down to the dyeing.

Learn more about your water footprint

Interesting Facts

Fresh Water

Arount two thrids of the earth’s surface are covered with water. But the freshwater humans can use only makes up around 2.5 percent of that. Out of this amoint, less than 0.3 percent can be easily accessed by humans, i.e. from streams, lakes and rivers. Most of it is stored as ice in glaciers in the Arctic and Antarctic or lies deep under the earth’s surface as groundwater.

DRINKING WATER

In 2010, the UN General Assembly recognized access to clean drinking water as a human right. But according to a report by the UN’s children’s relief organization UNICEF and the World Health Organisation (WHO) from 2019, on in three people in the world - which is equivalent to 2.2 billion people and almost three times the population of Europe - has no access to safe, clean drinking water.

OCEAN WASTE

According to the World Wide Fund for Nature (WWF), three quarters of the waste in the ocean are made up of plastic; every year between 4.8 and 12.7 million tons of plastic make their way into our oceans. It can take several thousands of years for plastic to fully decompose. At the same time, microplastics are becoming more and more of a problem - also because marine animals mistake them for food.

WATER CONSUMPTION

Due to population growth and changing comsumer behavior, global water consumption has been increasing. According to the UN World Water Development Report from 2019, global water demand by 2050 is expected to be 20 to 30 percent above the level it is now. And with intensifying climate change, the water scarcity that is already apparent in many countries and regions around the world will continue to increase.

projects within the campaign

Mymarini forest

In cooperation with Klimapatenschaft GmbH, we plant 30,000 trees till the end of 2023 in a local forest
reforestation project in the Klövensteen Forest.

Erfahre mehr

300L Trinkwasser für Gobanyo

Wir spenden ab jetzt jeden Monat 30 Wasserkästen an GoBanyo, eine gemeinnützige Organisation, die sich zum Ziel gesetzt hat, allen Menschen einen würdigen Zugang zu Hygiene und Gesellschaft zu ermöglichen.

Read the interview with Gülay from GoBanyo